Why You Need a Copywriter for your Business

You may be thinking, “why do I need a copywriter for my business?” You went into business because you love talking, thinking and writing about it. You are passionate and can’t wait to get going. However, as your business picks up, you hire more people, there are more demands on your time and you have more and more clients the writing aspect of your business will fall behind. 

There are so many ways to get your business in front of current clients and potential clients. These could include email messages, newsletters, blog posts, and website words that make an impact. 

It’s time that your words start making money for you.

If your words are powerful, well organized, and have a visually appealing design then your clients are more likely to respond positively to what you are selling. Copywriting is different from content writing because it requires people to act. Copywriting strategically encourages readers to act at the end of what they are reading either by signing up for a course you are offering, buying your product or contacting you for more information. 

Here is what I offer as your copywriter: 

• Strategic organization so your reader can scan the words but still get the important information
• Words that are written with an important call to action to get your potential clients to become actual clients
• Years of experience writing (through being a small-business owner, a children’s book author, a copywriter for wellness companies and other photographers, and an elementary educator for seven years)
• Quick response time and rough drafts that allow us to collaborate together so the product represents your brand in the best way possible
• A more reasonable hourly rate than other copywriters
• A friendship-type relationship
• A thoughtful and purposeful approach to billing using Bonsai that keeps track of the time I work on your project and then bills you every 15 days
• Keyword research used to bring more people to your website through SEO

Contact Murphy to help you with your writing needs right away so you can focus on serving your clients well and I will take care of the words that make you money.