Writing blog posts can be hard. It’s hard to come up with new ideas, write on a consistent basis and have readers stay interested. But here’s the good news- a blog is a great way for search engines to find you and your content.
Today’s post is all about blog ideas for… Lifestyle brands! The great news about being a lifestyle writer is that content can come from just that…your life. When writing lifestyle posts it’s important to think of content that is new, and interesting to people. It can be things that you are noticing, interested in, learning about, and finding great information that you think other people will want to read.
Lifestyle blogs can also take on the personality of the writer and contain more posts about what they are passionate about such as wellness, travel, photography, motherhood etc. Lifestyle blog posts can be written in the format of a story, day-to-day style or completely factual based on what you are learning.
As a lifestyle writer, be prepared to get in the mix of social settings, new businesses, interesting people and take lots of notes so you can report later on your findings!

Seasonal Ideas:
- Fall
- Seasonal latte finds at cafes
- Coziest bed linens
- Where to find chunky knit blankets
- Taste test of the best _______ around
- Setting up for back-to-school success
- Fall reading list
- Dorm room organization ideas
- Cozy looks for the fall
- How to prep your house for the upcoming holidays
- Game day style and eats you’ll love
- Summer
- Best kid products for summer
- Beach reads for the summer
- 4th of July favorites
- Ways to decorate for the 4th of July
- Summer cocktails
- Red, white and blue recipes
- Gardening with red, white and blue
- How to set up a camper for maximum comfort
- How to be a superhost on Airbnb
- Summer reading list
- Fathers Day gift ideas
- Winter
- Holiday guides (gift guides, shopping guides, travel guides etc.)
- Charming towns to visit during Christmas (travel post)
- How to host company during the holidays
- What to do with all those toys!
- Decluttering for the new year
- Favorite moments from the past year
- What to include on a holiday card
- Sharing your holiday card
- Spring
- Spring Break travel ideas
- Spring break recap
- Mothers Day gift ideas
- Easter basket gift ideas

Day-to-Day Ideas:
- Things you are loving right now
- Books you’re reading
- Podcasts you’re listening to
- New recipes
- From the Heart posts about life and thoughts
- Home decorating tips/tricks/budget-friendly finds
- Gift ideas for:
- New families to town
- Teachers on first & last day of school
- Nurses & doctors
- Daycare providers
- Dog-sitters
- In-laws & cousins
- Friends visiting your home
- Weekend adventures
- What’s on your Instagram lately (recap of Instagram posts from the last month)
- Skincare favorites
- What to put in a basket for visiting guests
Quick easy ways to incorporate these ideas into your content:
- Blog posts
- Free downloads
- Pinterest covers
- Email newsletters
- Link to your social media
- Google or Facebook Ad
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